When Maria Shriver and her son Patrick Schwarzenegger founded Mosh, they had a mission in mind: to create a protein bar that not only tasted great but also supported brain health.
The mother-son duo’s personal experience with Alzheimer’s, which has affected several members of their family, inspired them to take action. In this blog post, we’ll dive into Mosh’s journey, from their successful pitch on Shark Tank to their current business status and future prospects.
The Mosh Pitch and Deal At Shark Tank
Mosh made its debut on the entrepreneurial reality show Shark Tank in Season 15, where Maria and Patrick pitched their brain-boosting protein bars to the panel of investors. They entered the tank seeking an investment of $500,000 in exchange for a 2% equity stake in their company.
The Sharks were impressed by Mosh’s mission and the founders’ passion for promoting brain health. After a round of negotiations, Lori Greiner, known as the “Queen of QVC,” offered the company a deal of $500,000 for a 3.5% equity stake and an additional 1.5% in advisory shares. Maria and Patrick accepted the offer, securing a partnership with one of the most successful Sharks in the tank.
Is Mosh Gone Out Of Business?
Far from it! Since their appearance on Shark Tank, Mosh has experienced a significant surge in growth and brand exposure. The company has seen an increase in website traffic, sales, and social media engagement, indicating that their message of brain health resonates with consumers. Mosh continues to thrive, with their products available on their website and Amazon, making it easier for customers to access their brain-boosting protein bars.
What Was Mosh Net Worth?
During their Shark Tank pitch, Maria and Patrick revealed that Mosh had made $10 million in online sales over the past two years. They projected $7 million in sales for the year of filming and an impressive $11.5 million for the following year.
The company’s valuation at the time of their pitch was $25 million, based on their ask of $500,000 for a 2% equity stake. While the current net worth of Mosh is not publicly disclosed, their partnership with Lori Greiner and the increased exposure from Shark Tank are likely to have had a positive impact on their financial standing.
Business Overview
Mosh’s core product is a line of protein bars designed to promote brain health. The bars contain ingredients such as Omega-3s and Lion’s Mane mushrooms, which are known for their cognitive benefits. The company is dedicated to using high-quality, nutritious ingredients in their products, ensuring that consumers can enjoy a delicious snack while supporting their brain health.
In addition to their products, Mosh is committed to supporting Alzheimer’s research. The company donates a portion of its proceeds to organizations working towards finding a cure for the disease. During their Shark Tank pitch, Maria and Patrick emphasized the disproportionate impact of Alzheimer’s on women, highlighting the importance of their mission.
From a financial perspective, Mosh has shown impressive sales figures and projections. The cost to manufacture each bar is $0.93, and they retail for $2.99 online and $3.39 on shelves. However, the company is currently operating at a loss due to their significant investment in marketing, spending $100,000 per month to promote their brand and products. Mosh has a lean team of 5 full-time employees, with the founders not taking salaries. They have invested over $1 million of their own money and raised additional funds from friends, family, and investors to support the growth of their company.
Conclusion
Mosh’s appearance on Shark Tank has catapulted the company into the spotlight, bringing attention to their mission of promoting brain health through nutrition and research. With the support of Lori Greiner and the increased brand exposure, Mosh is well-positioned for continued growth and success.
As more consumers become aware of the importance of brain health, Mosh’s products and dedication to Alzheimer’s research are likely to resonate with a growing audience. The future looks bright for this innovative company, and their journey from Shark Tank and beyond will be one to watch.
